Tag: Columbia Sportswear

  • COLUMBIA SPORTSWEAR DEBUTS GLOBAL CAMPAIGN

    Last week, Columbia Sportswear launched their newest and largest in company history, campaign, “Tested Tough.” Featuring real Columbia Sportswear employees in lieu of trained actors and Chairman of the Board Gert Boyle, their inspiration rose from its Pacific Northwest roots and the brand’s original Tough Mother campaign. “Tested Tough isn’t just an ad campaign or…