That 365-day a year spark from K-Y Yours + Mine

Valentine’s has come and gone, but you can get your freak on any day of the week. And to help you keep that spark going, K-Y has launched You Don’t Need a Reason movement in partnership with their K-Y Yours + Mine lubricant. You know, they’re all about keeping things mutually beneficial. It’s no fun if after one gets off, the other is left working solo.

So here’s how this movement works. Visit Punchbowl to send playful and sexy digital greeting cards to that special person (or persons…we know some of you are really enjoying that single, ready to mingle life. No hate from over here). It’s sort of another level way of showing someone you’re thinking about them, without texting or having to send flowers with a teddy. It’s cute, it’s intimate, and it helps the environment by not adding extra waste. Just remember to get the receivers name correct if you plan on sending it to more than one partner.

These e-cards will be available until February 2018 (yes, next year…it’s not a typo). We’ve even got some tips from sex and relationship educator and therapist, Dr. Laura Berman, on how to keep that fire burning all-year round. And remember safe sex IS the best sex!

  • Rather than make sex a big occasion where you pull out the stops once or twice a year, make an intention to simply focus on performing an intimate act each week. It could be intercourse, it could be oral sex, it could be parallel play. Just don’t wait for a special occasion or until things are ‘perfect’. Life is imperfect, and sex can be imperfect too.
  • It is never the ‘wrong’ time to share your love with your partner, but when you only do so on special occasions like Valentine’s Day or your anniversary, your significant other might feel as though you are just going through the motions. A dozen roses on V-Day might make them smile, but imagine how much more excited they would be to receive that same bouquet on a random Tuesday in the middle of a boring week?
  • That being said, it does not have to be about material goods. When was the last time you complimented your partner? I don’t just mean a passing “you look fine, hon” when they ask you how their new suit looks or if the stylist cut their hair too short. I mean a genuine, whole-hearted compliment where you look into their eyes and share praise, praise that deeply celebrates who your partner is. Not just how they look (although those compliments are great too) but compliments that focus on who they are, on their unique light, on their being.
  • Quality time can also be a ‘compliment’ of sorts. When you put your phone down and actually LISTEN to your partner, the affect can be quite dramatic. I know that sounds strange, but most of us always have our phones within arm’s reach on date nights or during dinner. Some people even check their phones during sex! When you remove those tech distractions and set an intention to be wholly present on date night or when you are alone with your partner, you are sending a powerful message: You are important to me. You matter more than anything. I am here. I am with you. Being here now is my priority. Loving you is my privilege. When you commit to making gestures like that part of your daily relationship, you will do untold good for your bond, your emotional well being and your sexual connection.