This London Fashion Week season we spent a few short days taking in all the fashion of London from street style to fashion shows and presentations but, a highlight of any season is the parties that can vary from launch party to after party or even just a dinner in honor of a label. Besides J.W. Anderson’s x TopShop Party later in the week, we did manage to score entrance to the Re-launch Party at the Neo Bankside apartments.

ShopBop invited a select few bloggers and editors – ie. Susanna Lau of StyleBubble & Navaz Batliwalla of DisneyRollerGirl – to curate rooms in the Neo Bankside flats using products and clothes from the online store. The party felt more like a house party in a lavish apartment in NYC but, the views over the Thames snapped you right back into reality that this was London.


As the Prosecco was flowing so was the conversation, we had a little chat with SusieBubble on her metallic and print clashing room as well as Katie Readman, Maria Grachvogel and Lara Bohinc. We noshed on canapés and danced a bit to the constant supply of music by Alice Dellal who took on DJ duties for the evening. As the night came to a close, we were tempted to snuggle up into a bed at the apartment but, we had an early start to our Fashion Week escapades and our hotel was but a stones throw away.

Photos courtesy of and Navaz of